![]() That major broadcast players are already in the podcast game is no surprise, yet the assembled crew - notably Chris “Dunner” Duncombe, Corus’ director of streaming and podcasting, and Seth Resler, Jacobs Media’s fabulously titled "Digital Dot Connector" - made clear that old-school thinking has been officially chucked. Key talking points included whether re-purposed radio works in a podcast format (for the most part, no), how best to find an audience for a podcast (guest on other podcasts,) the audience that mainly is listening in (18-to-40-year-old predominantly male “cord cutters”) and why some traditional on-air best practices (airchecks, top-of-show content billboarding) are worth preserving. Moderator Matt Cundill deftly wrangled his excellent panel, who were engaging and on-topic throughout. ![]() ![]() With an estimated 550,000 podcasts in the ether right now and podcast monetization the Wild West of marketing, this panel offered up countless captivating avenues of discussion. ![]() When Broadcast Meets Podcast: A Love Story? So, what remains the best buy for your advertising dollar? Radio! It targets the right people in the right place at the right time, and it’s the most cost-effective, claims Ebiquity, another media consultancy firm. As Hoffman says, “We live in the age of delusion.” Retail sales? Only 2.1% occur through your smartphone, and you're getting five clicks per 10,000 on the display ads. There are 30B fraudulent ad impressions a minute, claims ad fraud researcher Dr. Social media advertising? A bust! Ad-blockers shut down your media buy, bots intercept, steal your purchase data and trash your buy. Reminding us that 85% of real dollars are in the accounts of those aged 50 years and above, he states that few agencies have anyone working in them anywhere near that age. In 2018, the battlefield is littered with the ad campaign "dead." If there was one session meant to be attended, this is it! Keynote speaker Bob Hoffman, a partner of Type A Group, an advertising and marketing consulting agency, spent more than 45 years in ad agencies creating campaigns meant to snag consumers and tether them to a product. Often, intuition and guesswork pay big dividends. label head Jason Flom, among others.ġ0:00 a.m - Marketers Are From Mars, Consumers Are From JerseyĬhoosing which forums to cover is a hit-and-miss adventure. Topics include past-the-expiry date advertising, the state of podcasting, the future of cannabis sponsorship and a convo with U.S. Upon conducting a background check using their name, email, physical address, or phone number, the site gives you a detailed report on the person, including their employment status.CMW's Friday Wrap offers a continuation of the two categories introduced Thursday: the Radio Interactive Panels and the Live Touring Panels. The background check tool may be helpful when checking out whether someone has a job or not. Just enter any of this information, and the site will automatically list the person's current and previous addresses. This may include their name, phone number, email, or business. ![]() Radaris may prove useful in finding out where a person lives, provided you have the right information about the individual. Besides a name, you can use details such as phone numbers, properties, businesses, or employment to find an individual’s information at. Radaris provides you with many ways to locate someone. How to find someone if you don't know their last name? You can find arrest records for D Windom in our background checks if they exist. We have marriage records for 3 people named D Windom. What is D Windom's phone number?ĭ Windom's phone number is (618) 875-1621. FAQ: Learn more about our top result for D Windom What is D Windom's address?ĭ Windom's address is 1446 39Th St, East Saint Louis, IL 62204. ![]()
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